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Best New Store (Readers' Pick)

Francesca’s Collections

Francesca’s Collections feels like sneaking into your big sister’s closet—with punchy colors and casual displays that suggest you’ll find that perfect outfit. And the staff is there to lend a hand, whether you’re choosing from an assortment of handbags in a variety of textures and colors or from the broad array of patterned and solid dresses.

“We really want to help build a look from head to toe,” manager Shea Murphy says. “We want our clients to know what it feels like to have the star treatment.”

It’s that kind of personal attention that attracted Mayan Tran of Bethesda to the year-old shop.

“I’ll admit it, I need help picking out clothes, which is why I love this store,” she says. “Everyone is so friendly and genuinely excited to dress me up.”

4844 Bethesda Ave., #14, Bethesda, 301-652-1084, www.francescascollections.com

Other top vote-getters: My Best Friend’s Closet, Reddz Trading

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