Vino Volo Hopes To Spread Its Wings In Bethesda


Published:

Vino Volo's 2,500-square-foot space in Bethesda Row will be a departure of sorts for the San Francisco-based chain of wine bars. Until now, Vino Volo's locations have been confined to airports, providing a smaller space and a captive audience behind security gates. When it opens sometime this fall on Woodmont Avenue (next to Mon Ami Gabi) the concept will remain mostly the same — flights of three wines and small plates — with some tweaks, such as a bigger menu. "We're taking what we do in the airports and doing that. You just don't need a boarding pass," said Marketing Director Natalie White. "We're not reinventing anything." So why Bethesda? White said the company had familiarity with the area. The first of its 18 airport locations opened in 2005 at Washington Dulles International. The wealthy market doesn't hurt, of course. White said the consistent foot traffic in and around Bethesda Row was appealing, and should compare favorably to the flow of airport customers with limited other options. "There are a lot of people who feel like it's a destination down there," White said. "We want wine to be really approachable. The staff can tell you why we selected a wine, the story behind it, the winemaker. That's what people love about us, and that's our goal."

Back to Bethesda Beat

Edit Module
Edit ModuleShow Tags

Archive »Related Articles

Police Ticket Dozens of Drivers for Crosswalk Violations in Bethesda

Officers patrolled a stretch of Wisconsin Avenue Wednesday

Rio Sport & Health Closes, But Gym Plans New Location

Expected to open next year in Rockville

Pyle Middle School Student Struck by Car Near Bus Stop

Medics took the student to a local hospital

Police Blotter: Third Robbery at Potomac Walgreens; Thefts in North Bethesda; Two Cars Stolen in Rockville

The following crimes were reported to Montgomery County or Rockville police from May 1-9
Edit ModuleShow Tags Edit Module
Edit Module
Edit ModuleShow Tags

Sponsored Content

Green Leaders Deserve To Be Recognized

Submit your nomination for the 2017 Bethesda Magazine Green Awards.
Edit ModuleShow Tags

More »

Stunning French Colonial

Potomac, $1,459,000

Beautiful Brick In River's Edge

Potomac, $1,029,998

Country Living In The City

Bethesda, $1,175,000

Stately Colonial In River Falls

Rockville, $1,065,000

One of the Best in Bethesda

Bethesda, $1,599,000
Edit Module

Profiles

Your Guides to Leading
Local Professionals

Edit Module
Edit Module
Edit ModuleShow Tags